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Auction History Result

8y099 WHAT PRICE HOLLYWOOD WC '32 Constance Bennett in a story of the rise & fall of a movie star!

Date Sold 7/21/2015
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Unfolded Window Card Movie Poster (WC; measures 14" x 22" [36 x 56 cm]) (Learn More)

What Price Hollywood?, the classic 1932 George Cukor Los Angeles California movie making acting fame romantic love triangle melodrama ("Branded with headlines and sold to the crowd"; "Drama that rips the veil from life behind the screen..."; a Ross Hunter-like movie, about a waitress at the Brown Derby in Hollywood who meets a director, and gets him to give her a walk on part in his next movie after they spend the night together; she becomes a big star and marries a rich man, and the director becomes an alcoholic and is run out of the business; he causes the actress to break up with her husband while she is pregnant, and he regrets what he did and commits suicide, and the scandal ruins her career, and she goes to France with her son, and later, her rich husband tracks her down and they are reunited, and she resumes her career) starring Constance Bennett, Lowell Sherman, Neil Hamilton, Gregory Ratoff, and Brooks Benedict. Note that the plot of this film is very similar to A Star is Born. Also, there has been much speculation about what inspired this movie, and specifically who was the model for the doomed director. Some say that he was modeled after Lowell Sherman himself, who was known to be an alcoholic, as well as silent film director Marshall Neilan, actor John Bowers, and actor John Barrymore (who was Sherman's brother-in-law at the time). The wedding in the movie satirized the elaborate 1927 nuptials of Vilma Banky and Rod La Roque.
NOTE: Click on linked names to see a biography.
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Important Added Info: Note that first release 1932 movie posters from this classic George Cukor movie are incredibly rare. We have only previously auctioned the one-sheet from this movie before (and that was 19 years ago, and it auctioned for $9,200) and no other first release posters until we received this window card!

Condition: good to very good. There are some small nail holes scattered in the card, including one in Bennett's forehead and two in her hair. There are some faint smudges scattered in the card and it is lightly rippled. There is brown staining on the back of the right half of the card, but it does not affect the front. The card has had no restoration of any kind. Obviously, this card can be professionally restored. If done by a talented restorer, the nail holes can be made virtually invisible, and the card will look incredible. But bear that expense in mind (and look closely at our super-sized image before placing a bid on this poster).
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