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Cool Item Of the Week: I Passed For White pressbook

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Added: 10/29/2018

As many of you know, I, Bruce Hershenson, owner of, have collected pressbooks (and related movie paper like studio yearbooks) for over 30 years, and I have the world's foremost collection of such material. I thought I would share one item with you each week, the type of items you almost surely have never seen before, and which might not come up for sale for DECADES!

This week, I have the pressbook from I Passed For White, the 1960 Fred M. Wilcox romantic race relations melodrama ("I look white... I married white... Now I must live with a secret that can destroy us both!"; "Can she pass for white? The mirror says 'yes!' What man knows the color of love?"; "The color of my skin is all I've kept from my husband... Will the truth make him leave or will he still love me?"; "Their marriage was a living lie... Like the color line she crossed!"; "When he took her in his arms she had crossed the color line..."; "The explosive story of the girl who confesses..."; "The taboo subject that has been talked about... But never before so frankly revealed!"; "A story of daring proportions... Never before unfolded on the screen! Frankly... Fearlessly... Dramatically told... All of it!"; "A daring, shocking subject comes to the screen!"; "Now...Frank! Fearless! Bold!"; "Told with all the daring of the best-selling novel!"; "...from the explosive pages of the best selling book by Mary Hastings Bradley"; "Based on the novel 'I Passed For White' by Mary Hastings Bradley") starring Sonya Wilde (billed as "The exciting NEW star of the year! ...A fresh new personality exciting new talent!"; "A new star is born!"), James Franciscus, Pat Michon, Isabelle Cooley, Lon Ballantyne, and James Lydon

Here is an image of the front cover, back cover, and an inside spread:

Each week I will showcase a different pressbook (or related item) from my collection (so in just 25,000 weeks or so, I will have shared the entire collection with you!).

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