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Auction History Result

3a685 MAGDA French pb '38 Carl Froelich's forbidden Heimat, Heinrich George, Zarah Leander

Date Sold 8/12/2012
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical French Movie Pressbook (pb; measures 8 1/2" x 10 1/2" [22 x 27 cm]; 8 pages; the entire pressbook unfolds to measure 21 1/4" x 33"). (Learn More)

Heimat (released in the U.S. as "Magda"), the 1938 Carl Froelich German romantic opera musical melodrama (based on the play by Hermann Sudermann; about a woman who leaves a small town, and returns several years later as a famous opera singer) starring Heinrich George, Zarah Leander (as Magda), Ruth Hellberg, Babsi Schultz-Rechewell, and Lina Carstens. Note that this is a "forbidden" movie. This refers to around 60 movies that were made in Germany between 1933 and 1945, during the time the Nazis were in power in Germany. These movies are considered to be propaganda movies, which glorify the Nazi regime and their ideals. Immediately after World War II, a list of over 100 movies that were made between 1933 and 1945 was created, and those movies were not allowed to be shown at any time in Germany or Austria. Over the next decade, around 60 of those movies (including this one) were taken off the list so that they are allowed to be shown (but rarely are), and those movies are known as "forbidden movies", because even though they can now be shown, they could not be shown at all in the years right after World War II. The remaining 40 or so movies are known as "conditional" movies, because they are still not allowed to be shown in Germany or Austria, even in the present day, with the sole exception being when they are shown in an educational context, like at a university, and a speaker talks before and after the movie. All of the "forbidden" movies and "conditional" movies glorify Nazism in some respect, or they were created by directors or featured actors who were prominently associated with the Nazi party. Also note that star Zarah Leander was a famous Swedish singer and actress who signed a contract with UFA in 1936 that made her the highest paid German film star. In 1939, she sent her family back to Sweden and in 1942, when Josef Goebbels asked her to become a German citizen to prove her loyalty to the Nazis, she instead returned to Sweden. But her collaboration with the Nazis caused Swedish radio to stop playing her records, and it was not until 1949 that she resumed her career, and she remained controversial due to her Nazi connections for the rest of her life. Note that this movie was on the German "forbidden" list (meaning it could not be shown, but it was removed from that list sometime soon after the war, and it received a 1958 regular re-release in Austria, which is somewhat unusual, because most of those movies were never again given regular re-releases).
NOTE: Click on linked names to see a biography.
Important Added Info: Note that we have provided an image of the front and back covers of this French pressbook, plus an image of a two-page spread from inside of the pressbook (we do NOT picture any supplements or heralds, if there are any included with this pressbook), and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this French pressbook is complete and uncut! Given that theater owners purchased pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut!

Condition: very good, NO CUTS. There are some minor defects around the edges of the pressbook and on parts of some foldlines, but it is overall in pretty good condition!
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