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REACHING FOR THE MOON ('30) REACHING FOR THE MOON ('30) 1/2sh OR search current auctions Auction History Result 7c025 REACHING FOR THE MOON 1/2sh '30 Douglas Fairbanks, Bebe Daniels, w/ music by Irving Berlin! Date Sold 4/8/2014Sold For: Login or Register to see sold price. An Original Vintage Theatrical Unfolded Half-Sheet Movie Poster (1/2sh; measures 22" x 28" [56 x 71 cm]) (Learn More) Reaching for the Moon (released in Hungary as "Modern Romeo"), the 1930 Edmund Goulding Wall Street cruise ship romantic musical comedy ("Based on a story with music by Irving Berlin"; about a female pilot who has an air show, and by chance she meets a rich stockbroker, and she bets her friend she can get a date with him; one thing leads to another and they end up on a cruise ship together, and even though she is engaged to another man, the stockbroker tries to win her over; but then the stock market crashes, and he loses all his money, but she doesn't care!) starring Douglas Fairbanks Sr., Bebe Daniels, Edward Everett Horton, Jack Mulhall, and Bing Crosby (uncredited in his very first movie role, as "Singer"!). Note that this is a fascinating case of "what might have been"! Originally, there were a lot of Irving Berlin songs, and the male lead was going to be played by either Lawrence Gray or Jack Whiting, but more importantly, Ginger Rogers was going to be the female lead, and Busby Berkeley was going to do the choreography. But then Ginger went to Broadway and starred in the Gershwin musical "Girl Crazy", and Douglas Fairbanks was cast as the male lead, and he sang one of the Irving Berlin songs. At that point, several of the songs were cut out of the movie, and Irving Berlin walked off the set, and the movie shifted dramatically, becoming a more typical romantic comedy, with just some slight music. Berlin received credit on the posters, but in later years, he disowned the movie as it was released! NOTE: Click on linked names to see a biography. If you know who did the art (if any), please let us know. Important Added Info: Note that this poster has never been folded! Some pre-1970 half-sheet posters were folded twice horizontally at the poster exchange, while some were not. It can be difficult to find an unfolded example of many pre-1970 half-sheet posters (note that most post-1970 half-sheets were NOT folded, so they are pretty much only found unfolded, and therefore this does not apply to those half-sheets). Condition: very good. The poster was never folded. It has darkening and smudges around the edges, with tiny paper loss in the three blank corners. The poster is slightly fragile but has overall survived in pretty nice condition. Learn More about condition grades
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