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FORD SER-R-RVICE FORD SER-R-RVICE billboard advertising poster OR search current auctions Auction History Result 9c059 FORD SER-R-RVICE billboard '50s Jerome Rozen artwork of child in plaid diaper & beret! Date Sold 5/30/2013Sold For: Login or Register to see sold price. An Original Vintage Folded Billboard Advertising Poster (measures approximately 9' x 20') (Learn More) Ford Ser-r-rvice, the circa 1950s advertising billboard poster promoting Ford service stations ("Ye save wi' Ford Ser-r-rvice"; "Ford dealers know Fords best") and featuring art of a baby wearing a Scottish kilt-type diaper and beret putting a coin in a piggy bank by Jerome Rozen. Note that Jerome Rozen was a major illustrator of pulp magazines in the 1930s, including some of the earliest issues of The Shadow, plus many others. After World War II, he turned to advertising posters, and he was re-discovered by fans in his later years, and he painted re-creations of his classic pulp covers! If anyone knows more about this poster, please e-mail us and we will post it here. Artist: Jerome Rozen Important Added Info: Note that this billboard poster was printed in 16 sections designed to overlap. Condition: fair to good. There is staining throughout the poster from exposure to moisture. There is some tattering and paper loss along the foldlines and around the edges of some of the sections of the poster. Learn More about condition grades
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