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Auction History Result

8x537 HIS LUCKY DAY pressbook 1929 Reginald Denny hits the jackpot with two very sexy girls!

Date Sold 8/26/2018
Sold For: Login or Register to see sold price.


An Original Vintage Theatrical Movie Pressbook (pb; measures 18" x 23 3/4" [46 x 60 cm]; 4 pages). Also included is an ad supplement that has 2 pages. (Learn More)

His Lucky Day, the 1929 Edward F. Cline real estate romantic mistaken identity screwball crime comedy ("Story by John B. Clymer and Gladys Lehman"; about a real estate agent who rents a house to a wealthy art dealer who will then buy the house if the agent can get tenants for the empty house next door, and he does find people, but it turns out they are a gang of art thieves, who charm the dealer and start stealing his art, and meanwhile, the agent is in love with the daughter of the dealer, but everything works out in the end) starring Reginald Denny, Otis Harlan, Lorayne Duval, Eddie Phillips, Cissy Fitzgerald, and Harvey Clark
NOTE: Click on linked names to see a biography.
Important Added Info: Note that pressbooks were prepared prior to a movie being released. Often, changes would be made in a movie advertising campaign (billing of actors, different images, etc.), and the theaters would print up special supplements that they would send out with the pressbooks that had already been printed. These supplements are very rare, far more rare than the pressbooks themselves! Some pressbooks would have no supplements, some would have one, and some would have several. Also note that we have provided an image of the front and back covers of this pressbook, and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners purchased pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut!

Condition: fair to good, NO CUTS. The pressbook is complete and uncut. It was folded across the middle. The entire pressbook has separated across the center and is very fragile.
Learn More about condition grades

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