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Auction History Result 9a017 LOT OF 4 THEATRE PRINTING SERVICE SAMPLES & BROCHURE lot '30s they made local theater posters! Date Sold 2/6/2011 Sold For: Login or Register to see sold price. miscellaneous items (Learn More) a lot of 4 promo brochures from the Theatre Printing Service. They would send this out to theater owners in the 1930s to solicit them to purchase their local theater window cards, one-sheets, three-sheets, and heralds. They sent a large (18" x 24") full-color printed color brochure folded up, and also samples of two of their heralds, an order form, and an envelope. The sample heralds had four movies advertised (what a typical theater might show during one week). We have photographed the 18" x 24" brochure unfolded on both sides, as well as the other items. Note that we and many other vintage movie paper dealers have sold many of these "local theater" posters and heralds over the years, and it is great to discover exactly where they came from! Condition: very good. The part of the large brochure that was on the outside when it was mailed has darkened, but otherwise, the items are in quite nice condition! Learn More about condition grades Titles included:
      
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