eMoviePoster.comAuction History Result 6g0061 WRIGLEY'S GUM 11x21 2-sided advertising poster 1950s Helfant art & terrible puns, Spearmint! Date Sold 10/29/2020Sold For: Login or Register to see sold price. An Original 2-Sided Vintage Advertising Poster (measures 11" x 21" [28 x 53 cm]) (Learn More) Wrigley's Gum has been sold by the William Wrigley Jr. Company from 1892 to the present. The company was founded in 1891, originally selling products such as soap and baking powder. In 1892, the company began packaging chewing gum with each can of baking powder. The chewing gum (led by their "Juicy Fruit" brand) eventually became more popular than the baking powder and Wrigley's reoriented the company to produce the gum. Originally, the gum was promoted as a health aid ("it stimulates digestion, keeps your face and jaws plastic, helps endurance, steadies nerves, quenches thirst, guards against sore throat"!). Either eventually the government stopped them from making so many unproven claims, or they did so voluntarily, but eventually it became an alternative to candy that we all know and love! Artist: Art Helfant Important Added Info: Note that this poster is double-sided, but not in the regular way. There is a different image on each side of the poster. We have provided an image of each side, and please realize that the winner of this auction will receive ONE poster! Also, note that this poster is printed on a heavy paper stock that can't be rolled, so it will be sent in a flat package.
UPDATED 10/26/2020: Note that we have added an image of the other side of this poster. Condition: good to very good. Learn More about condition grades
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