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Auction History Result 1v015 WIZARD OF OZ French ad '39 cool different artwork of all characters plus large Judy Garland! Date Sold 8/28/2008 Sold For: Login or Register to see sold price. An Original Vintage Theatrical Paperbacked French Movie Ad (measures 9" x 11 1/2") (Learn More) The Wizard of Oz, the classic 1939 Victor Fleming family magical fantasy adventure musical ("MGM's miracle musical show of shows!"; "It's Metro-Goldwyn-Mayer's Technicolor triumph!"; "Magnificent in its brilliant Technicolor splendor!"; "At Last It's Here Biggest Sensation Since "Snow White"!"; "The mighty miracle show that is the talk of America!"; "Amazing sights to see! The Tornado, Munchkinland, Horse of a Different Color, Startling Balloon Ascent, The Flying Monkeys, The Tree That Throws Apples"; "Gaiety! Glory! Glamour!"; based on the classic book of the same name by L. Frank Baum; nominated for the Best Picture Academy Award) starring Judy Garland (as Dorothy), Frank Morgan (in the title role as The Wizard of Oz!), Ray Bolger (as The Scarecrow), Bert Lahr (as The Cowardly Lion), Jack Haley (as The Tin Man), Billie Burke (as Glinda, the Good Witch), Margaret Hamilton (as the Wicked Witch), Charley Grapewin, "The Munchkins", and Toto too! Note that MGM was worried about how well this movie would do at the box office, and they did something we don't remember seeing on any other major movie advertising! One of the taglines says "Biggest sensation since Snow White", which means MGM was advertising a Walt Disney movie, but that shows just how worried they were! Of course, they needn't have worried, because this was a timeless classic that has only improved with age. NOTE: Click on linked names to see a biography. If you know who did the art (if any), please let us know. Important Added Info: This poster is a special French ad printed for the intended release of this classic movie at the first Cannes Film Festival in 1939 (and the movie would have received a regular French release in 1940). Of course, World War II intervened, and that first Cannes Film Festival was cancelled until after World War II, and the movie was not released in France until 1946, but this French ad had already appeared in 1939! Note that this poster has been paperbacked. What is paperbacking? This means the poster was backed onto a light paper backing (acid-free), that is similar in feel to that of the original poster (it means that the poster must be handled carefully, as the backing does not give it much added strength, but it is similar to having an unrestored poster, and yet it has been properly preserved). It is a similar process to linenbacking, except that most collectors use linenbacking for one-sheets and paperbacking for half-sheets, inserts, window cards. Condition: good to very good. The poster had faint scuff marks scattered throughout, including a few in Garland's face and hand. The poster had another ad printed on the back, but because the poster is so dark throughout, there is virtually no bleed through from the poster on the back. Overall, the poster was in good to very good condition prior to paperbacking. The poster was pretty well backed, and someone did some slight touch up to the poster, but also left so scuffs alone. You can see slight signs of restoration to the poster, but I think it overall displays quite nicely! Learn More about condition grades 
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