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Auction History Result 3r117 ROTH-HANDLE 24x33 German advertising poster 1960 cigarette label & hand by Michael Engelmann Date Sold 1/31/2019 Sold For: Login or Register to see sold price. An Unfolded German Advertising Poster (measures 23 1/2" x 33 1/4" [60 x 84 cm]) (Learn More) Roth-Handle is a German cigarette brand from 1897 to the present. Before modern regulations, Roth-Handle cigarettes were nicknamed "lung torpedoes" and "red death" due to the high amount of tar and nicotine in them Artist: Michael Engelmann Important Added Info: Michael Engelmann was a Czech-born American artist from the 1940s to the 1960s. He was known for his straightforward photography, restrained color schemes and simple texts set in a functional typeface. Engelmann came to advertising self-taught, with a background in American advertising practice. In the 1950s, he set about expunging any trace of empty bourgeois enthusiasm for advertising by applying a strictly conceptual working approach. In his posters for Pirelli, The Philadelphia Enquirer, Renault, or Roth-Handle, images and ideas came together in a way as simple as it was compelling, creating signs of great associative force. His was a highly regarded contribution to graphic design's breakthrough into the age of mass communication, it introduced wit and a sense of using resources economically. Condition: very good. The poster has never been folded and it is in pretty nice condition! Learn More about condition grades 
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