eMoviePoster.comAuction History Result 2y148 HOLLYWOOD BOULEVARD pressbook '36 John Halliday, Marsha Hunt, Robert Cummings Date Sold 10/1/2013Sold For: Login or Register to see sold price. An Original Vintage Theatrical Movie Pressbook (pb; measures 11" x 17" [28 x 43 cm]; 12 pages). Also included is an ad supplement that has 2 pages. (Learn More) Hollywood Boulevard, the 1936 Robert Florey California all-star movie-making melodrama (about a washed up star who agrees to write his memoirs for a sleazy fan magazine, and he starts telling sensational stories about his past love affairs, and everyone begs him to stop, but the publisher of the magazine blackmails him into continuing) starring John Halliday, Marsha Hunt, Robert Cummings (Bob Cummings), C. Henry Gordon, Esther Ralston, Esther Dale, Frieda Inescort, Betty Compson, Maurice Costello, Bryant Washburn, Roy d'Arcy, and Francis X. Bushman. Note that in a clever casting move, real life silent stars were cast in this movie in small roles (but insensitively, the advertising said "The picture that brings back twenty former top-flight stars of the screen to fame once more!")! NOTE: Click on linked names to see a biography. Important Added Info: Note that pressbooks were prepared prior to a movie being released. Often, changes would be made in a movie advertising campaign (billing of actors, different images, etc.), and the theaters would print up special supplements that they would send out with the pressbooks that had already been printed. These supplements are very rare, far more rare than the pressbooks themselves! Some pressbooks would have no supplements, some would have one, and some would have several. Also note that we have provided an image of the front and back covers of this pressbook, and of course, the winner of this auction will receive the entire single pressbook we are auctioning (plus any supplements or heralds described above)! Also note that this pressbook is complete and uncut! Given that theater owners purchased pressbooks partly in order to create their newspaper advertising, and quite frequently cut them up for that purpose, it is rare to find a pressbook that IS complete and uncut! Condition: very good, NO CUTS. The pressbook is complete and uncut. The pressbook was once folded across the middle and there is small staining in the top left corner of the cover. Learn More about condition grades
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