eMoviePoster.comAuction History Result 5d0524 HOLIDAY AFFAIR 1sh 1949 sexy Janet Leigh is what Robert Mitchum wants for Christmas! Date Sold 7/26/2020Sold For: Login or Register to see sold price. An Original Vintage Theatrical Folded One-Sheet Movie Poster (1sh; measures 26" x 40" [66 x 102 cm]) (Learn More) Holiday Affair, the classic 1949 Don Hartman romantic love triangle Christmas holiday family comedy ("'Baby, you're just what I want for Christmas!'"; "Here's a romantic Yule-tide treat that'll take your heart for a merry sleigh ride - Mitchum playing 'Santa' to a lovely young widow! And wait'll he finds out the mistletoe's loaded!"; "A doll that says 'Yes Darling' That's what Robert Mitchum and Wendell Corey want for Christmas... but Janet Leigh hands them a shock that lasts right through New Year's Eve!"; "Aah, that Mitchum's a softie... Always kissin' girls!"; "...and it's my girl he's kissin'!"; "Mitchum's Latest!"; "It happens in December...but it's hotter than July!"; "Mitchum in a new king of role"; if you want to know what is missing in modern movies, see this one!) starring Robert Mitchum, Janet Leigh, Wendell Corey, Gordon Gebert, Griff Barnett, and Harry Morgan. Note that this film had it's 1949 premiere in New York on November 23rd, and a wide release on December 24th. The plot was a romantic comedy set during the Christmas season, and U.S. movie paper from this first release was lighthearted in nature and featured the tagline "Baby, you're just what I want for Christmas!". However, it did not do very well at the box office, and to recoup their losses, RKO started a new campaign in July of 1950 while the movie was still in it's first release. The new campaign featured the tagline "It happens in December... but it is hotter in July", and the art on posters was sexier with a gritty noir-ish tone. RKO went all out on this new campaign, and created all new posters (by noted Italian poster artist, Mario Zamparelli), including six and twenty-four sheets, lobby cards, inserts, 11x14 stills, and more. Posters from the new campaign are much more rare than the initial campaign! NOTE: Click on linked names to see a biography. Artist: Mario Zamparelli Important Added Info: Note that this poster has been trimmed and it now measures 26" x 40" [66 x 102 cm]. Condition: good to very good. Approximately 1/2" of the outer edges of each of the blank borders has been trimmed (see above). It has smudges and pinholes around the edges and a few pinholes along portions of the vertical foldline. There is small separation in the center and lower crossfolds and they are backed by a small piece of tape. There is a tiny pinhole in Mithchum's chin at right. Despite the defects the image of the poster is otherwise "all there" and after linenbacking (at which time the blank borders could be restored) the poster would display well (but bear in mind its defects and see our super-sized image before placing a bid). Learn More about condition grades
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