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Cool Item Of the Week: A Family Affair pressbook covers

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Added: 07/18/2011

As many of you know, I, Bruce Hershenson, owner of eMoviePoster.com, have collected pressbooks (and related movie paper like studio yearbooks) for over 30 years, and I have the world's foremost collection of such material. I thought I would share one item with you each week, the type of items you almost surely have never seen before, and which might not come up for sale for DECADES!

This week, I have the pressbook from "A Family Affair", the 1937 George B. Seitz "Andy Hardy family" Depression era family relationship legal lawyer courtroom comedy (about a kindly judge and his family; the first of the very popular "Andy Hardy" series of movies; interestingly, in this first movie, Lionel Barrymore plays Judge Hardy rather than Lewis Stone, and he is the focus of the movie, and Mickey Rooney is fourth billed, but Rooney and his character soon took over the series, and his father the judge became a very secondary character!) starring Lionel Barrymore (as Judge Hardy), Cecilia Parker, Eric Linden, Mickey Rooney (as Andy Hardy), Charlie Grapewin and Spring Byington.

Here is an image of the front cover and the back "poster page" (see larger images by clicking on these thumbnails). Note that in those days almost every movie had a completely different image for every single  poster, and that this pressbook had a really cool full-color cover image that was different from the posters (and note the virtual absence of Mickey Rooney!)

Each week I will showcase a different pressbook (or related item) from my collection (so in just 25,000 weeks or so, I will have shared the entire collection with you!).


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