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Cool Item Of the Week: The Night of January 16th pressbook

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Added: 01/21/2019

As many of you know, I, Bruce Hershenson, owner of, have collected pressbooks (and related movie paper like studio yearbooks) for over 30 years, and I have the world's foremost collection of such material. I thought I would share one item with you each week, the type of items you almost surely have never seen before, and which might not come up for sale for DECADES!

So below is the pressbook from The Night of January Sixteenth (16th), the 1941 William Clemens romantic mystery crime thriller ("Based on the play by Ayn Rand") starring Robert Preston, Ellen Drew, Nils Asther, Margaret Hayes, Clarence Kolb, Alice White, Cecil Kellaway, and Cliff Nazarro. Note that legendary writer Ayn Rand arrived in the U.S. in 1925, and was able to get various jobs in Hollywood, but her first screenwriting sale was in 1932 to Universal Pictures of "Red Pawn" (which was never produced). In 1934, she wrote this play, which was on the stage in both Hollywood and Broadway, and it had the great gimmick where, near the end of the show, there would be an intermission, and a "jury" (selected from the audience) would vote for one two endings, and then the cast would perform the ending the audience's jury had voted for! When this was made into a film in 1941, the first movie made from one of Ayn Rand's works, the technology was not then available to make the gimmick work, so it had to be abandoned (of course, nowadays, with computers, it would be super simple to use this gimmick in a movie, and to have every member of the audience vote each performance!).

Here is an image of the pressbook's cover and two interior pages:

Each week I will showcase a different pressbook (or related item) from my collection (so in just 20,000 weeks or so, I will have shared the entire collection with you!). And remember to check out our previous Cool Items of the Week in our Cool Item of the Week archive (which is fully searchable!).

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