eMoviePoster.comAuction History Result 3a016 HOLIDAY IN MEXICO trade ad '46 wonderful art of top stars by Jacques Kapralik! Date Sold 8/12/2012Sold For: Login or Register to see sold price. An Original Vintage Theatrical Trade-Ad (measures 9" x 12 1/4" [23 x 31 cm]; 4 pages) (Learn More) Holiday in Mexico, the 1946 George Sidney south-of-the-border musical comedy ("MGM presents it's Gayest Musical Romance in Carnival Technicolor"; "Original story by William Kozlenko") starring Walter Pidgeon, Jose Iturbi, Roddy McDowall, Jane Powell, Ilona Massey, and Xavier Cugat & His Orchestra. Note that this movie reunited the two lead actors who had starred together in "How Green Was My Valley" from five years before. NOTE: Click on linked names to see a biography. Artist: Jacques Kapralik Important Added Info: From the 1920s on, studios would create elaborate trade ads, often in full color, and often using the finest artists of the day. They would run these ads in their studio yearbooks and exhibitor magazines, and they would also print those trade ads separately and mail them individually to theater owners, trying to get them to book that specific movie. Sometimes those books and magazines are separated and the ads, which now greatly resemble the individually printed trade ads, are sold individually. The trade ad offered here was printed individually (it comes to us from the daughter of a studio executive, whose father took them home as samples). It can be framed and displayed (but many trade ads have different images on each side, so one must choose which side to display if it is framed!). Condition: very good to fine. Learn More about condition grades
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