eMoviePoster.comAuction History Result 9j015 HERSHEY'S linen 31x47 advertising poster 1937 European style Mild & Mellow milk chocolate! Date Sold 9/5/2017Sold For: Login or Register to see sold price. A Linenbacked Advertising Poster (measures 31" x 46 1/2" [79 x 118 cm]) (Learn More) Hershey's (also known as The Hershey Company and Hershey Foods Corporation) is an American chocolate manufacturer from 1894 to the present. It is one of the largest chocolate manufacturers in North America, and is headquartered in Hershey, Pennsylvania. It was founded by Milton S. Hershey, and Hershey's products are sold in over 60 countries worldwide. If you know who did the art (if any), please let us know. Important Added Info: Hershey's Mild and Mellow milk chocolate was introduced in early 1934, and intended to appeal to customers who enjoyed a more European style chocolate, and this poster was printed three years later. Due to World War II (WWII) sugar rationing, Hershey's reduced its product line, and Mild and Mellow was discontinued in 1941. What IS linenbacking? Learn More Overall Condition and Pre-Restoration Defects with Quality of Restoration: very good to fine. The poster was never folded and had the most minor of border defects. Overall, the poster was in very good to fine condition prior to linenbacking. The poster was well backed, and looks great! Learn More about condition grades
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